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3 Ways to Increase Promotional Items Sales During the Winter

Punxsutawney Phil may have predicted an early spring this year, but that doesn’t mean the winter season is behind us. But even though there is still a few more months of winter left, that doesn’t mean your marketing should hibernate with the animals. This is an excellent time to build customer relationships and increase brand awareness. By using promotional items, sending out coupons or creating a contest, you can increase both brand awareness and sales. Here are a few marketing tips and strategies:

During the cold season, promotional fleece blankets, ice scarpers and scarves are an affordable way to get your message out and keep your potential customers warm. There is a wide variety of winter promotional items to choose from that deflect wind and repel rain and snow while making your company memorable. These items are long lasting and will effectively deliver your message.

Everyone loves a sale, which is why coupons are a tried and true method of increasing sales. For instance, you can give customers a coupon to save 10 percent off their purchase of $50 or more or you can offer a discount to customers who shop during a specific period.

Contests are a fun way to get your customers’ attention, increase sales and build a contact list to send out future promotions. Contests are simple and fun to create, and by simply asking customers to fill out a contact form for the chance to win a fabulous prize such as a shopping spree at your store, a iPod Touch, free tickets to Disney or other great prizes, you can create a buzz about your company that will bring customers out. Don’t underestimate the power of a free giveaway contest.

You can use one or all of these tips to build your business during the winter. Need help implementing them? Contact us today!

—Tavia 1-844.523.1957

3 Ways to Increase Promotional Items Sales During the Winter was last modified: January 2nd, 2015 by J.M. Field Marketing
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