Printing Services Questions:
When you’re using blue in your print file, the last thing you want is for it to turn purple when you’re printing. In order to figure out why this happens, it’s useful to think back to the basic rules of color mixing. Back when we were all going to elementary school, it was standard to learn about the color wheel and creating secondary colors with other colors. During that process, we most likely found out that mixing together equal parts red and blue make purple. Well, the same process remains true in the printing world when you’re using CMYK mode. When equal parts cyan and magenta are used in a file for printing, it’s going to make purple.
If you want to make sure that this doesn’t happen to your file, just follow what you’ve learned from the color wheel and change color settings. If you already know that equal parts red and blue will make purple, then change color settings so that you’re using different amounts of cyan and magenta for printing. J.M. Field Marketing recommends that you try to leave a 30% difference in your cyan and magenta values, if you’re using blue in your design. When using the CMYK color spectrum for printing, blue is practically head-to-head with purple. The best way to avoid getting an undesired purple in your printing design is to change color settings and utilize a small percentage of magenta when you use a heavy percentage of cyan.