Amazon Prime Air: Are Drones the Future of Fulfillment?

If the idea of a package delivery system involving drones doesn’t sound familiar to you, it’s probably because you failed to tune into last December’s episode of 60 Minutes where Jeff Bezos announced his future plans for Amazon. Bezos’ big surprise was revealed at the end of the interview when he introduced Charlie Rose to the “Octocopter,” an unmanned GPS-directed drone with 8 rotors. As Sci-Fi as it sounds, Bezos continued to explain how Amazon will be using aerial drones to deliver packages to customers. Yes, drones that fly in the air and carry your precious purchases to your door in 30 minutes or less. For some people, digesting the notion of delivery by drones is completely foreign and out of this world. However, for hopeful people like Bezos, Amazon Prime Air drone delivery is only the beginning of a revolution in technology.

Amazon Prime Air
“I, for one, welcome our new robot overlords.”

Delivery by Drones Becomes a Reality with Amazon Prime Air

Once you add Amazon Prime Air drones to the world of fulfillment, there’s definitely going to be a lot of changes taking place (good and bad). Picture yourself as a customer browsing through Amazon’s website in search of a specific item. After you find what you’re looking for and you’re getting ready to finalize your purchase, you notice a few shipping options on display (one of them being Amazon Prime Air drone delivery). You rub your eyes a little bit and pinch yourself, just to make sure you haven’t stepped inside the Twilight Zone. You’re intrigued by Amazon Prime Air’s delivery goal that unmanned aerial drones, a.k.a. Octocopters, will deliver your package to your doorstep in 30 minutes or less. Since you’re fed up with long shipping times and costs, your mouse hovers over the Amazon Prime Air button and you start to consider the benefits of drone delivery.

Drone Delivery Can Change the Fulfillment & Shipping Process

1. Emphasis on Prompt Shipping & Instant Gratification

If you could have the option to receive your package within 30 minutes of ordering it, why would you choose any other method of shipping? There’s just something alluring, not to mention satisfying, about getting what you want when you want it. Other organizations promote similar delivery goals and promise timely shipping, but are they using aerial drones to drop off your packages? Amazon is setting the standard with Amazon Prime Air delivery drones and changing the way the world will order, ship, deliver and receive packages.

Drones not withstanding, here at J.M. Field Marketing we still offer same day delivery options. Instead of waiting days, possibly even weeks to receive your order, you can rejoice knowing that you’re getting it the same day you order it. With quick pack and ship services and speedy delivery, J.M. Field Marketing’s fulfillment services are the best option!

2. Timely Shipping + Quick Delivery = Increased Customer Satisfaction

The added bonus of a fast, efficient delivery system with Amazon Prime Air drones is having a gathering of happy customers. It’s a super simple formula to follow that, if utilized correctly, essentially leads to satisfied customers that keep coming back. Say you ordered an item online from a certain company one time and the fulfillment shipping process ended up taking over 2 weeks when you thought you’d be receiving it in a week. Unless you don’t mind waiting long times for your purchased packages, you’re most likely never buying from that vendor again. This is a perfect example of how unreliable shipping methods create an obstacle to customer satisfaction. If you don’t want to lose customers due to a lackadaisical delivery process, it’s very important to incorporate strategic fulfillment delivery options, like Amazon Prime Air, that focus on the customer and ultimately generate a hassle-free delivery system.

3. Eco-Friendly Delivery: Amazon Prime Air Drones are Energy-Efficient

Think about how much less pollution will be in our skies if battery-operated drones delivered our packages instead of trucks or planes. Nowadays, it seems like everyone’s fighting to be an environmental activist in the world and fight for “greener” ways of living. With all the other eco-friendly initiatives out there, Amazon Prime Air drones are like the icing on the cake because they stand for an innovative, clean delivery process that has the capacity to change the world. Unfortunately, you can’t always praise the good without accepting the bad. Even though Amazon Prime Air is energy-efficient and safe for the environment, it may not be advantageous to individuals in the shipping and fulfillment industry that operate vehicles and physically deliver packages. As other companies follow Amazon’s lead and consider delivery by drone services, some employees may have to live in fear that they might lose their job.

4. Global Delivery Opportunities: From Amazon to Beyond!

Although package delivery by drones isn’t likely until a several years from now, it shouldn’t be cleared off everyone’s radar. As Bezos stated in the interview about Amazon Prime Air, “It will work, and it will happen, and it’s gonna be a lot of fun.” As Amazon patiently waits permission from the FAA to test its Octocopters, other companies like UPS and FedEx are following the leader and brainstorming drone delivery systems of their own. If Amazon ends up succeeding in aerial drone delivery, and other companies follow suit, the world will have front row seats to a breakthrough in cutting-edge delivery systems.


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