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  • Direct Marketing

Direct Mail Marketing Done Right

Direct mail marketing may seem like a dying trend, but it is actually still a prominent form of marketing today.... View Article

Posted by Kirsten January 26, 2012

Hosting a Sweepstakes

Sweepstakes are great marketing tools that are beneficial for more than one business. Sweepstakes can be used to build awareness... View Article

Posted by Kirsten December 19, 2011

Understanding Your Target Market

Targeting the right demographic is crucial to any successful marketing campaign. Understanding your targeted demographic is equally as important. Segmenting... View Article

Posted by Kirsten September 12, 2011

Learn from Santa’s Marketing Mistakes…For Goodness Sakes

Remember as a child the excitement you felt when you mailed Santa your letter listing the gifts you hoped to... View Article

Posted by Kirsten September 8, 2011

Back to the Basics: Simple Marketing Strategies that Can Help Improve your Bottom Line

Phil Knight, the co-founder of Nike, once said “Now we understand that the most important thing we do is market... View Article

Posted by Kirsten September 1, 2011
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