February 4th, 2010
As you may have heard, we have begun construction of our two new in-house video studios. Combined with the video production control room, it will be among the largest video production studios in South Florida. Even though we are very excited and eager to begin production, when construction and set-up is complete, we believe that in order to have successful video production it must not only be done efficiently but also done right. So I’m going to share some key points to look for, which will help you produce the best videos. Read the rest of this entry »
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February 4th, 2010
As we speak, Jack Field is building a studio on site. So pretty soon, my blogs will become streaming videos. (It’s okay, Jay said we could do it). They’re going to take on more of a late-night monologue feel rather than trying to teach you anything about marketing or advertising, unless that happens by accident.
You know, me taking the events of the day and putting my own little twist on them. Kind of like Mr. Obama’s latest misspeak on Las Vegas. He publicly suggested that we shouldn’t “blow our money” on a trip to Vegas…….when we can give it to car makers who don’t know how to install accelerators or brakes. I’ll take my chances in Vegas. At least once in awhile you win something, without going through the windshield. Read the rest of this entry »
Tags: video blogs
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February 2nd, 2010
At J.M. Field Marketing, we’re excited that Super Bowl XLIV (44) will be played at the Sun Life Stadium in Miami, Florida. It’s sure to be an amazing match between the Indianapolis Colts and the New Orleans Saints. The Colts have already won two Super Bowls in a row, while this is the first time the Saints have made it to big game.
The last time the two teams met, which was at the 2007 kick-off game, the Colts crushed the Saints, 41-10. So this year the Saints have something to prove. Many have said that the football game will attract more viewers than President Obama’s inauguration, spark more heated debate than the war in Iraq and practically bring the country to a standstill. We’ll see! But what we really want to know is who our clients are rooting for, the the Indianapolis Colts or the New Orleans Saints? Read the rest of this entry »
Tags: super bowl 2010
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February 2nd, 2010
The thought of taking over an entire cruise ship for an exclusive and private event may seem farfetched to you, but I can tell you it is much more common today than it was just a few years ago. Yes, the current economic climate has slowed down the number of companies and individuals chartering ships in 2009 and since 2010 began, yet this practice is alive and well.
With the increase in the popularity of cruising, a number of new cruise companies entered the travel market which further expanded the variety of cruise options available to customers. As this popularity increased so did the use of cruise ships as an incentive to top executives. A few decades ago it was usually the larger or more progressive corporations that chose cruise ships as a travel reward for their top sales people or dealers. This practice has continued throughout the years and is still a popular option today. Are you wondering how these cruise lines have managed to promote cruise charters to small and large corporations? But of course, with the help of an experienced marketing team that knows the companies to contact and the right sales techniques to use. Read the rest of this entry »
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